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As a result of the forever changed landscape, reaching audiences has become more difficult and costly than ever before. With so much choice between free to air TV, subscription, catch up, on demand and digital mediums, multiple channels and that is before we introduce other mediums and platforms – making the correct decision and budgeting.

How does programmatic buying work? Programmatic advertising is effectively data driven and automated ad serving content delivered to a browser based on a persons search term. The resulting ad displays, depending on content of key words, bidding and ad relevancy across the network. Two examples of these are the Google Display Network (GDN) and the.

In our second article of What makes a great website, we focus on the content and contact pages. Again we have create the below wireframes to assist and help you visualise the layout of these key elements Website content page essentials Again the logo and phone number should be in the header and visible on.

In this article we look at the fundamentals of what makes a great website; from design to functionality, user experience (UX) and conversion, so that you optimise and provide the best possible chance for your website to be found by search engines and convert visitors into enquiries. To assist we have created the below wireframe,.

Pinterest has fast become one of the most used social platforms in the world for its easy to use nature and quick saving and sharing abilities. Being able to harness all your inspiration and ideas into digital bulletin boards for all sorts of topics and ideas, from cooking to fashion and every DIY in between..

Instagram is currently testing a new feature where users will no longer see the total number of likes or views on a post. The trial update started rolling out across Australia in July 2019 and will extend to Japan, New Zealand, Italy and Brazil. The purpose of the new feature is to reduce pressure on.

In 2019 the terms ‘Google it’ or ‘Youtube it’ are more apparent than ever! Some may even remember a time and ask; what did we do before we could Google it? The point is this approach has led to Google, and to a lesser extent, other search engines acting as the first point of contact.

The ever-evolving world of technology and algorithms are constantly changing; Facebook is no different. As you may already know, Facebook is the number one social media networking site with over 2.38 billion monthly active users as of March 2019 (Noyes D, 2019). Facebook’s recent push for genuine interaction and emphasis on personal relationships has led.

Myadd is pleased to announce it has recently partnered with Canadian based One Local’s Review Edge Product! So what does this mean? Well to start, search engines and social media now act as the first point of contact for many consumers when researching or making a decision on who they contact for their next product.

Chances are these days, if you have an online store that is not the big end of town and highly customised, you will be using either the self hosted largely template environment of Shopify or the WordPress E Commerce solution; WooCommerce. Both first class and highly efficient and cost effective online stores, but how do.

Gutenberg New WordPress EditorLast year you may have read or heard about the recent and large change to the WordPress format with its newly released editor Gutenberg, replacing the old TINYMCE based WYSIWYG editor together and combing with the release of WordPress version 5. WordPress claims, ‘the entire editing experience has been rebuilt for media.

What Is Waze Advertising And Should You Start Using It? Waze was launched last year by Google and this new app is fundamentally very similar to Google Maps, however, with two key differences its main focus is to alert you about traffic conditions, in real time which could be very beneficial before you head off.

Google Plus Will Be Removed From April 2019 Google announced that Google Plus will be removed as of April 2019 due to low usage and low consumer adoption (something we are not too surprised with really). The company admits there has been many challenges involved in maintaining this platform and it has failed to meet.

Instagram is constantly testing and adding new features to further improve the platform as well as making it more interactive for its users. One of the many new features that had been introduced in June is what is known as IGTV. IGTV is for long-form video content, allowing most people to post videos for up.

From flat and safe – to vibrant and daring! For a number of years we have been smothered in a flat, albeit clean design landscape – which has definitely stood the test of time, however, 2018 will be the year that we see a shift in attitudes toward what we at Myadd call ‘safe’ design. We.