Star Academy

myadd digital star academy project

The Objective

To design and build a visually engaging website that expresses the artistic, social and fun elements of performing arts. Myadd Advertising + Digital used the contrast of colours and black and white photography to generate this vibrant feel.

my add digital star academy project

The Work

Build a new website that encapsulated the brand and fun associated with the business and appeal to its core demographics. Floating space and large imagery was created to emphasize the artists. The CMS site required regular client changes and needed to be dynamic, yet easy to edit for the client. Another big challenge was how this imagery responds to responsive design requirements for smaller mobile devices.