The Great Debate: Video vs. Image Ads on Social Media – Understanding the Power of Each
In the ever-evolving world of social media advertising, the battle between video and image ads rages on. Both formats offer unique advantages, and the “best” choice depends on your specific goals and target audience. Let’s delve into the strengths and weaknesses of each format to help you decide which one reigns supreme for your next campaign.
Avoiding Red Flags: How AI-Generated Content Can Hurt Your SEO in the Era of Google’s Algorithm Updates
In the ever-evolving landscape of search engine optimisation (SEO), staying ahead of the curve is crucial for maintaining visibility and relevance. With Google’s latest algorithm updates in 2024, the focus has shifted towards combating spammy, low-quality content to ensure users receive the most useful and authentic information. For websites employing AI to generate articles aimed at improving SEO, there are significant red flags to watch out for to avoid being penalised by Google’s algorithms.