1. Make a good first impression, within 5 – 10 seconds of arriving on the site. Ask yourself does this company look professional? If this is how they display their public image how are they going to look after me? 2. Ensure the site is easy to navigate and you’re able to find what you.
Gone are the days when you could bluff a search engine into getting you hits for your page. In August 2013 Google launched an updated SEO algorithm in a move towards a more semantic search thereby trying to answer your questions, giving users more relevant search results. This means Google continues to get smarter and.