Blog

To Yellow Pages or not to Yellow Pages?

Posted: May 6, 2016 By: Web Myadd

Once again it is that time of the year where the decision to invest in Yellow Pages for another years needs to be made. Before exploring the rational to assist you with your decision to continue with the Yellow Pages or not, ask yourself these questions; When was the last time you used a Yellow.

Read More »

What is Native Advertising? Part 1

Posted: May 20, 2015 By: Web Myadd

Part 1 Native Advertising is defined as ‘A form of marketing communication used to encourage, persuade or manipulate an audience to take or continue to take some action’. Often used in print or as online articles, it is a method in which the advertiser attempts to gain attention by providing content in the context of.

Read More »

Is your website mobile friendly? Part 2.

Posted: December 3, 2014 By: Web Myadd

Part 2 Just one more reason why your website should be mobile optimised; Recently Google just released another feature to inform web browsers on the search page if a website was mobile friendly. An example of how this looks on mobile searches is below. Mobile Gets Traffic With one-quarter of global web searches conducted on.

Read More »

7 Fundamentals to a good website

Posted: July 3, 2014 By: Web Myadd

1. Make a good first impression, within 5 – 10 seconds of arriving on the site. Ask yourself does this company look professional? If this is how they display their public image how are they going to look after me? 2. Ensure the site is easy to navigate and you’re able to find what you.

Read More »

SEO – what does it mean?

Posted: March 25, 2014 By: Web Myadd

The digital advertising world is a world filled with acronyms, from SEO, SEM, SEA, SERP, PPC and plenty more. Now we can hear you’re probably thinking WTF? (wait there’s further?), so what do they all mean and how are important are they for your business when trying to expand your digital reach? In this article.

Read More »

Google Hummingbird and Content Trends

Posted: January 15, 2014 By: Web Myadd

Gone are the days when you could bluff a search engine into getting you hits for your page. In August 2013 Google launched an updated SEO algorithm in a move towards a more semantic search thereby trying to answer your questions, giving users more relevant search results. This means Google continues to get smarter and.

Read More »