If you don’t already have a mobile website what are you waiting for?! Google has long been a proponent of mobile searches, gradually helping the technology along by offering a distinct layout for mobile searches. Mobile users would see mobile-friendly sites listed in higher positions than non-mobile-friendly sites, and would have better overall online experiences.
As 2016 fast approaches, mobile and tablet online browsing continues to dominate consumer trends. Earlier this year Google officially announced in ten countries including Australia that more searches are performed on mobile and tablet devices than on desktops. As a result and to ensure we provide the maximum exposure and optimal user experience for our.
In what could keep global media execs awake at night, Apple recently released its new IOS 9 operating system that allows content blockers to be installed on Apple mobile devices, blocking ads and website tracking software. As an indication on how far reaching and severe this could be, according to Roy Morgan Research, approx. 1.6.
Part 2 Just one more reason why your website should be mobile optimised; Recently Google just released another feature to inform web browsers on the search page if a website was mobile friendly. An example of how this looks on mobile searches is below. Mobile Gets Traffic With one-quarter of global web searches conducted on.
Part 1 A recent survey undertaken by Google found that users are five times more likely to abandon the website if the task they are trying to complete isn’t optimized for mobile use and that’s because mobile browsers are different. They have different objectives and tasks to desktop users, as they generally want brief and.
Has the internet displaced other media and communications? In many cases yes! It has been well documented that there has been a downward trend for several years in readership and circulation of newspapers and magazines, especially with the introduction of smart phones and tablets. Television and radio audience have remained strong, as they are able.
The digital advertising world is a world filled with acronyms, from SEO, SEM, SEA, SERP, PPC and plenty more. Now we can hear you’re probably thinking WTF? (wait there’s further?), so what do they all mean and how are important are they for your business when trying to expand your digital reach? In this article.
Gone are the days when you could bluff a search engine into getting you hits for your page. In August 2013 Google launched an updated SEO algorithm in a move towards a more semantic search thereby trying to answer your questions, giving users more relevant search results. This means Google continues to get smarter and.